Logo designed for event planning and coordination company JBT Events
Jọpọ means to unify or bring together in Yoruba, a native language spoken in Nigeria and other West African countries. The logo pays homage to the African tribal masks traditionally worn during rites of passage and special ceremonies. Produced through an abstraction of the word Jopo, the logo has multiple lives: as a single symbol, a unified trio, and 3D object rendered in gold, it has also be turned into a custom Ankara, or African Wax Textile pattern.